LADY GAGA y Starbucks se unen a campaña en favor de LGBT mediante campaña "Cups of Kindness"

Lady Gaga se asoció con Starbucks para lanzar la línea de bebidas arco iris con las cuales recaudarán fondos para la Fundación "Born This Way" de la cantante del 13 al 19 de junio.

La campaña "Cups of Kindness" donará 25 centavos de cada bebida colorida vendida en las tiendas participantes.

La estrella del pop escogió dos de los sabores de la línea: the Violet Drink (la Bebida Violeta) y la  Matcha Lemonade (Limonada Matcha). La Bebida Violeta combina Very Berry Hibiscus Refresher con leche de coco convirtiendo a la bebida en púrpura.

La limonada Matcha es una mezcla de tierra de té verde matcha y limonada. La famosa por Instagram "Pink Drink" es una mezcla de Strawberry Acai Refresher con leche de coco, se añadirá al menú permanente de la campaña. 

La última bebida añadida a la línea es la Bebida Rosa Ombré que incluye Cool Lime Refresher, Teavana Iced Pasión Tango Tea y leche de coco.

"Estamos más sanos y felices cuando vivimos nuestras vidas con compasión y nuestras comunidades son más fuertes cuando nos tratamos unos a otros con generosidad y respeto", dijo Lady Gaga en un comunicado con Starbucks. "Born This Way Foundation y yo estamos tan emocionados de asociarnos con Starbucks para ayudar a inspirar positividad y amor a través de la colección de Cups of Kindness".

La Fundación Born This Way promueve el buen trato para los jóvenes con problemas de salud mental y cultiva ambientes positivos en la sociedad.

Thanks @starbucksprtnrs for letting our team brew up some #CupsOfKindness today! pic.twitter.com/ad9ZjpN8qP

— Born This Way (@BTWFoundation) 13 de junio de 2017

Lady Gaga's New Starbucks Drinks Will Quench Your Thirst for a Good Cause

A portion of the proceeds will benefit the Born This Way Foundation!

Starbucks has partnered with Lady Gaga's Born This Way Foundation to bring us its new Cups of Kindness campaign!

From June 13 to June 19, 25 cents of every drink sold in the new line of beverages will go to the Born This Way Foundation to support "the wellness of young people and empower them to create a kinder and braver world." 

Lady Gaga told Starbucks in a statement, “We’re healthier and happier when we live our lives with compassion and our communities are stronger when we treat one another with generosity and respect."

The new, Gaga-approved flavors include Violet Drink, Ombré Pink Drink, Pink Drink, and Matcha Lemonade. “I adore the entire collection and I instantly fell in love with the Matcha Lemonade,” she admitted.  

New Matcha Lemonade:  This vibrant green drink is made with finely ground Teavana® matcha green tea, combined with crisp lemonade then shaken with ice to create a refreshingly sweet, delicious drink.

New Violet Drink: The sweet blackberries and tart hibiscus of Very Berry Hibiscus Starbucks Refreshers™ Beverage swirl together with creamy coconutmilk and ice, creating a refreshing (and violet-hued) sip.

Ombré Pink Drink: A refreshing beverage that combines light, fruity Cool Lime Starbucks Refreshers™ Beverage with cool, creamy coconutmilk and a splash of Teavana® Shaken Iced Passion Tango™ Tea and a lime wheel, for a bright burst of hibiscus notes.

Pink Drink: A light and refreshing beverage that features the sweet strawberry flavors of Strawberry Acai Refreshers with accents of passion fruit and acai combined with coconutmilk, and topped with a scoop of strawberries. Included in Cups of Kindness collection in United States only.

Starbucks has committed to a minimum $250,000 contribution to the Born This Way Foundation. Founded by Gaga in 2012, the Foundation invests in communities, education, and mental health resources across the country to create more positive environments and spread kindness.

Now you don't have to feel bad about your next coffee run!

BY TAYLOR HENDERSON @CORNBREADSAYS
JUNE 13 2017 
https://www.pride.com

Have a Pink Drink this week at @Starbucks and support @BTWFoundation 💝 @starbucksprtnrs #CupsOfKindness https://t.co/zYNFWNyiFp pic.twitter.com/8PTZKYSwS2

— xoxo, Gaga (@ladygaga) 12 de junio de 2017

@starbucks has teamed up with @ladygaga to introduce #cupsofkindness! The mission: to build a kinder, braver world through empowering young people. For each drink sold, $0.25 will go to the @btwfoundation. Starbucks has pledged a minimum of $250,000!

Una publicación compartida de Craig Jackson (@craigwayne88) el 12 de Jun de 2017 a la(s) 9:02 PDT

💋Starbucks xoxo GAGA💋 Each drink sold from the #CupsOfKindness collection will benefit Born This Way Foundation. 6/13-6/19 (Participating US & Canada stores) 💚 #MatchaLemonade 💜 #VioletDrink 💖 #PinkDrink 💗#OmbrePinkDrink

Una publicación compartida de Starbucks Coffee ☕ (@starbucks) el 12 de Jun de 2017 a la(s) 11:52 P 

DT

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